Who is the intended audience for your logo? (client, age group, gender, interests, etc.)
I plan on using my logo for a made up organization. The main mission for the organization is to provide counseling to young couples who are battling drug addiction. The age of the clients will be around high school and college aged. They will be both male and female, although the focus of the company is to help young women who have found themselves in relationships with drug abusers. The goal of the company is not to break up the couples but to help coach them through the rough patches they will face.
Does your logo reflect design trends often targeted to your intended audience? Do you want it to?
I feel that this "targeted audience" doesn't usually have any design trends. I feel that the colors used appeal to many peole but especially teenage girls.
If you had to summarize the style you want for your logo in a single word, what would it be?
Eye Catching
Look at your sketch. How will it read at a small size? Could you simplify the design so that the basic shape will still be easy to see at a small size?
I believe the logo will be very easy to see, no matter what size it is. The size is basic enough to be visible no matter the size. The text is also legible.
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